Converst player reactivation

Converst runs player reactivation and retention campaigns for gambling operators and platform providers. Its approach mixes human contact with its own software. It reports partnerships with operators across Europe.

• The commercial model is revenue share with no upfront cost, so Converst is paid only on results.
• Each strategy is built for the client rather than taken from a template.
• The company says it works to strict standards on data protection, AML and responsible gambling.

Gambling operators and platform providers that want to win back lapsed players without paying upfront.

• Reactivation campaigns reach people who stopped playing, some of them for good reasons, so how are self-excluded players and those with responsible gambling flags removed from contact lists before any contact is made?